Online marketing
Could you use a little help unraveling the mystery of Google AdWords? Are you looking for new ways to drive traffic to your site? Did the boss just put you in charge of something called "online marketing?" Me too.
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Fred Schecker
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Fred Schecker's Groups
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Online marketing
9 members
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Get wired, get hired
172 members
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Content management syste…
153 members
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Growing Audience
59 members
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Transmedia storytelling
26 members
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Latest Activity
Chevas D. Samuels joined Fred Schecker's groupOnline marketing
Could you use a little help unraveling the mystery of Google AdWords? Are you looking for new ways to drive traffic to your site? Did the boss just put you in charge of something called "online marketing?" Me too.
Joe Boydston joined Fred Schecker's groupOnline marketing
Could you use a little help unraveling the mystery of Google AdWords? Are you looking for new ways to drive traffic to your site? Did the boss just put you in charge of something called "online marketing?" Me too.
Fred Schecker commented on Fred Schecker's group Online marketing"Hi Carlos, we don't get many visitors around these parts nowadays. Seems like the railroad went around us.
Thanks for the advice. I just got back from the annual ONA conference in San Francisco and heard a ton of interesting things that are…"
Steve Woodward joined Fred Schecker's groupOnline marketing
Could you use a little help unraveling the mystery of Google AdWords? Are you looking for new ways to drive traffic to your site? Did the boss just put you in charge of something called "online marketing?" Me too.
Fred Schecker commented on Fred Schecker's group Online marketing"Google AdWords is driving me crazy. "AdWords for Dummies" hasn't been much help. I'm still having problems getting my ad to appear with the keywords I select. The only answer seems to be entering a higher maximum CPC. But I work…"
Fred Schecker posted a groupOnline marketing
Could you use a little help unraveling the mystery of Google AdWords? Are you looking for new ways to drive traffic to your site? Did the boss just put you in charge of something called "online marketing?" Me too.
Erica Zucco joined Fred Schecker's group
Growing Audience
Hey, I don't know about you, but I spend an awful lot of time answering questions from the boss about growing audience. Like yesterday, he says, "Tell me the top three things we can do to grow audience - without spending a dime."
Profile Information
- Job Title
- Manager, Digital
- News Organization
- Pew Charitable Trusts | Stateline.org
- Beat
- Business
- Bio
- I have evenly divided my journalism career between print and online newsrooms. I have worked online for The Kansas City Star, The Chicago Tribune and The Virginian-Pilot. My current title is Manager, Digital for the Pew Charitable Trusts.
- Web site
- http://www,pewstates.org
- LinkedIn URL
- http://www.linkedin.com/in/fhschecker
The Daily Show visits The New York Times
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How to save newspapers
Colbert interviews NAA President John Sturm
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Ha! Ha! Your industry is dying
Matthew Herbert's "Audience" probably won't help you grow unique daily users, but it has a nice groove
First, however, words must be written...
Comment Wall (2 comments)
- At 6:06pm on February 4, 2008,
Deb Markham said… - Covering a fire is an exciting event when you write the story, shoot the video and get an audio snippet from the captain. Then, you add a mash-up map of all the fires within a 20 mile radius over a five year period. Whew! And, we still get the same pay? Huh?
I'm here Fred.
- At 3:10pm on February 3, 2008,
John Jackson said… - Good idea. I'm sure are lots of theories on potential suitors.
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